You want the strength a team of real estate agents can provide when buying or selling a home.

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In today’s hot real estate market—or any market, for that matter—a solo agent may not be able to handle everything that’s thrown at them throughout the buying or selling process. That’s why it’s a good idea to have a team when you decide to jump into the market. Here are four reasons why choosing a team is often the best option:

1. Support and specialization: Salespeople aren’t always the best at things like marketing or paperwork, which is why we have professionals such as listing managers, closing specialists, and many others. Make sure the agent you choose has access to a specialized team of experts to support them. You also want to make sure that the agent who’s helping you actually specializes in selling or buying.

2. Systems: It’s been said that a business is only as good as the systems that run it. It’s difficult for solo agents to build repeatable, predictable, and accurate systems that provide a good client experience.

“You can hire an entire team for the same price as a solo agent, and the team is going to accomplish a lot more.”

3. Speed and availability: In our current market, sometimes hours or even minutes can mean the difference between losing a dream home or missing out on profits. If your solo agent is unavailable or doesn’t have an effective process in place, you can easily miss opportunities in the market.

4. Capital and investing in marketing: A recent study found that the average agent spent less than $5,000 per year on marketing. Conversely, the top 3% of agents—who are usually on teams—spend $80,000 per year in marketing. Our team invests $30,000 per month on marketing, which is $360,000 per year. Marketing can make a huge difference for sellers and help them get top dollar on their home, so you want a team who can do it effectively.

You can hire an entire team for the same price as a solo agent, and the team is going to accomplish a lot more. If you have any questions about what our team can do for you, or if you’d like more information about our market, feel free to reach out to us. We look forward to hearing from you soon.